Originally published in the April 2015 issue of LatinTRENDS Magazine
Pageant Trends
Paulina Vega beautifies the cover of LatinTRENDS this issue. Paulina became the 23rd Miss Universe with originsin Latin America.
Beauty Pageants and Latinas go well together. Latin American beauty queens have been consistently crowned since the Miss Universe pageant began in 1952. In fact, over one-third of the total Miss Universe winners come from the region. Venezuela is especially known for its seven titles, second only to the U.S. who has a total of eight. Puerto Rico follows close behind with five crowns while Mexico, Brazil and now Colombia each have two. Here is the complete list below, ordered chronologically: 1957 Gladys Zender (Peru); 1958 Luz Marina Zuluaga (Colombia); 1962 Norma Beatriz Nolan (Argentina); 1963 Iêda Maria Vargas (Brazil); 1968 Martha Vasconcellos (Brazil); 1970 Marisol Malaret (Puerto Rico); 1979 Maritza Sayalero (Venezuela); 1981 Irene Sáez (Venezuela); 1985 Deborah Carthy-Deu (Puerto Rico); 1986 Bárbara Palacios Teyde (Venezuela); 1987 Cecilia Bolocco (Chile); 1991 Lupita Jones (Mexico); 1993 DayanaraTorres (Puerto Rico); 1996 Alicia Machado (Venezuela); 2001 Denise Quiñones (Puerto Rico); 2002 Justine Pasek (Panama); 2003 AmeliaVega (Dominican Republic); 2006 Zuleyka Rivera (Puerto Rico); 2008Dayana Mendoza (Venezuela); 2009 Stefanía Fernández (Venezuela); 2010 Ximena Navarrete (Mexico); 2013 María Gabriela Isler (Venezuela). Go to page 26 for our exclusive with the newly crowned beauty queen.
Smart Phone Trends
We all have cell phones today—in fact many people have canceled their home phone lines. Remember them? They’re becoming a thing of the past, rapidly. Smartphones have become a cultural phenomenon. Just watch people as they are waiting in line or on the subway. Doesn’t it seem like 80% to 90% of them are checking, typing, sending, watching, or playing on their mobile? It gets worse. Many times we see people participating in mobile activity while they are talking to someone, one on one! They do the same while eating, or worse, during a business meeting…no bueno, stop the madness!
It seems we can’t live without our phones. They are such a part of our lives because they are with us all the time. Technology has enabled us to connect with just about every single aspect of our lives through our smartphones, and it’s just going to get better and better as far as interacting with things, services and people. Verizon Wireless is the largest of the carriers with a whopping 125 million subscribers; following at number two is AT&T with 118 million users. Sprint, with its Bolivian-born entrepreneur Marcelo Claure as new President and CEO, is the 3rd largest carrier with about 55 million subscribers. T-Mobile is trailing right behind them as the fourth largest carrier with about 54 million subscribers. In a recent NY press conference T-Mobile’s hard-charging CEO John Legere said when they finish overtaking Sprint later this year in total number of customers, they are gunning for AT&T.
It will be interesting to see who wins the Sprint/T-Mobile marketshare war and the social media debate between both companies’ respective CEO’s—both fierce competitors. One is fighting to remain at number three and the other to become number three and then some.
Both companies have pros and cons. However, we are happy to see that a Latino has been named CEO of a Fortune 500 company, such as is the case with Sprint and Mr. Claure. However, I’m happy to report that T-Mobile doe shave Latinos in key executive positions. I recently interviewed Gabriel Torres, T-Mobile’s Vice President of Multicultural Marketing.
Gabriel shared with us that 30% of T-Mobile users are Hispanic. There are 27 million small businesses in the United States, out of which 3 million are Hispanic owned; these small businesses employ over 145 million Americans. 99% of these employees work for small businesses that have fewer than 24 employees.
These numbers are impressive, and as I write this, I am reminded of the popular quote, “Small Businesses are the backbone of the American economy.”
In addition to their consumer approach, T-Mobile has ramped up their small-business offers to include clarity in pricing such as $50 for the first line, $30 for the second, with 10 lines available for $160 a month, including unlimited voice, text and one gig of high-speed data. In addition, business users will also get a free domain on GoDaddy and a Microsoft email account hosted by Microsoft Office 365 cloud base for as long as they remain a T-Mobile business customer.
In this issue, I interview the co-founder and CEO of MiTú, YouTube’s largest Hispanic content channel. Checkout page 34 for the story.
Looking ahead, I plan to interview more leaders, visionaries and entrepreneurs to bring you insights, ideas, and content that is informative, entertaining and inspirational.
- Verizon Wireless is the largest of the carriers with a whopping 125 million subscribers.
- Following at number two is AT&T with 118 million users.
- Sprint, with its Bolivian-born entrepreneur, Marcelo Claure as new President and CEO, is the 3rd largest carrier withabout 55 million subscribers.
- T-Mobile is trailing right behind them as the fourth largest carrier with about 54 million subscribers. In a recent NY press conference T-Mobile’s hard-charging CEO John Legere said when they finish overtaking Sprint later this year in total number of customers, they are gunning for AT&T, which is the second largest carrier.
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