The Friends of the American Latino Museum (FRIENDS) is engaging its supporters for its first ever Campaign Design Contest! Running from April 2 – April 30, FRIENDS, the only organization dedicated to the creation of a national American Latino Museum, is hosting a national call to supporters of the museum effort to create this year’s design and theme for its 2012 nationwide promotional and educational awareness campaign.
The winning design will be featured nationally in advertisements, informational handouts, campaign posters, donation cards and other promotional materials, as well as the Friends online and social media platforms reaching almost 240,000 subscribers. The winning artist will be flown to Las Vegas, NV to attend a special unveiling of their winning design during National Council of La Raza’s (NCLR) Annual Conference in July, representing the largest and most important gathering of the nation’s most influential individuals, organizations, institutions, and companies working with the Hispanic community.
“In recent months, we have witnessed extraordinary interest in the American Latino Museum initiative across our website and social media platforms,” stated FRIENDS Board Member and Vice President of NCLR, Delia de la Vara. “The support for this museum has been overwhelming and we know that among our supporters there are individuals with incredible artistic talent. This contest will provide our creative supporters an opportunity to showcase their talent as well as demonstrate their passion for this historic endeavor.”
This design contest follows a wave of significant legislative progress toward bringing the American Latino Museum to fruition. Leaders in both the House and the Senate have submitted letters of support urging for the inclusion of language in the upcoming appropriations bill that expresses support for the creation of a Smithsonian American Latino Museum. Representative Xavier Becerra (D-CA) and his colleague in the Senate Bob Menendez (D-NJ) led the efforts to garner bipartisan support in the House of Representatives and U.S. Senate from 22 other Members of Congress.
“With the many talented painters, graphic designers, and multimedia artists in the Latino community, the final winning design promises to be an exceptional showcase of their artistry and skill,” said Cid Wilson, FRIENDS Board Member and Trustee Vice Chairman of Bergen Community College. “This design will make a significant contribution to the campaign and what will be the story of the movement to create this historic museum.”
The Campaign Design Contest winner selection process will include the participation of the Latino community and supporters of the American Latino Museum initiative through a public voting process. All of the submission rules and instructions are found on the FRIENDS website at www.americanlatinomuseum.org/contest. The winner will not only enjoy airfare and hotel accommodations to attend the unveiling in Las Vegas, NV this July, but they will also be part of a year-long national media campaign to showcase the winning design, be profiled across the social media platforms and the website and meet with various Congressional and celebrity leaders advocating for the museum.
For more information on the design contest and the FRIENDS effort to create the American Latino Museum, please visit www.americanlatinomuseum.org, or follow us on facebook and twitter.
Friends of the National Museum of the American Latino ( www.americanlatinomuseum.org)
Friends of the National Museum of the American Latino, Inc., a 501(c)(3) incorporated in Washington, D.C., strives to create a museum in our nation’s capital to educate, inspire and encourage respect and understanding of the richness and diversity of the American Latino experience within the U.S. and its territories by highlighting the contributions made by Latino leaders, pioneers and communities to the American way of life.
