Telemundo’s WNJU-TV was the #1 Spanish-language station in the market in November 2011 in primetime among adults 18-49 and 25-54 and in local late news among adults 25-54, according to Nielsen. The station was also the #1 station regardless of language in early fringe in key demos of adults 18-34, 18-49 and 25-54.
For nine consecutive months, WNJU delivered year-over-year growth in primetime, up +41% among adults 18-49 and +56% among adults 25-54, making it the fastest growing station in New York, regardless of language. The station also has maintained for nine consecutive months the #1 ranking at 10pm among Spanish–language stations in adults 18-49 and adults 25-54 and WNJU’s “Noticiero 47” at 11pm delivered 11 consecutive months of year-over-year growth among adults 25-54.
“Caso Cerrado Edicion Estelar” at 7pm was the #1 program in its time period across Spanish-language broadcast stations among adults 18-49 and adults 25-54. “La Casa de al Lado” at 10pm was the #1 novela among adults 25-54 in primetime.
WNJU ranked #1 in key demos during early fringe across all stations in the market regardless of language. “Caso Cerrado” is also New York’s #1 court show across all stations in key demos, beating “Judge Judy” on WCBS, “The People’s Court” on WNYW and “Divorce Court” on WWOR and has remained the #1 program in the 4pm time period for the sixth consecutive month among adults 18-49. In addition, “Al Rojo Vivo” at 5pm was the #1 program among adults 18-34 during November sweeps.
Source: Nielsen NSI Live +SD November 2011 (10/27/11-11/23/2011); Dayparts: Early Fringe-M-F 4-6, Early News M-F/6-6:30, Prime M-F/7-11, Late News-M-F/11-11:35 & Sign on-Sign Off M-F/ 6am-1:30am; Rankings are based on ratings for the respective demographics and time periods; Key demos include Adults 18-34, 18-49 & 25-54; Share for growth is based on WNJU, WXTV, WFUT+, WABC, WCBS, WNBC, WNYW, WPIX & WWOR.
About Telemundo 47, WNJU-TV
Telemundo 47 WNJU-TV, a Telemundo Owned & Operated station broadcasts throughout the New York, New Jersey & Connecticut tri-state area, the country’s largest television market and second largest Hispanic market. WNJU was established in 1965 as the first Spanish-language television station in New York and began broadcasting Telemundo network programming in 1988. Now in its 46th year, Telemundo 47 continues to be one of the area’s most important media outlets for the fast growing Hispanic community of New York.