So, what was the most—well, so far—controversial ad to be shown during the NFL Super Bowl XLVIII?
Well, that award according to some on Twitter goes to Coca-Cola.
Because the Coke commercial entitled “It’s Beautiful” decided to showcase numerous Americans singing along to the heartfelt anthem America the Beautiful. But the uproar concerning the ad isn’t about how the song was sung, but the outrage was against the various groups of people who were singing the patriotic song in different languages.
Taking to Twitter viewers who did not appreciate the ad quickly started venting their outrage about the ad under the hashtag #SpeakAmerican.
KYBlackoutTFM (@KYBlackout) tweeted: “Coke having a commercial with an American song in other languages… not cool. Coke. GTFO with that.”
? Devon Mitchell (@DevvMitchell11) tweeted: “Dear Coke commercial…. DO NOT sing my Country’s song of Freedom in a different language. ????”
And to top of just a sample of the tweets opposing the Coke commercial online comes from user Anna Langley (@annalangleyy) tweeted: “Still confused as to why they were singing about America in all those foreign languages in the Coke commercial. We speak English…”
Now, not to embarrass any of the Twitter above but they’re a bit misinformed.
The comments being made about Coca-Cola displaying an Un-American statement or disgracing an America by having the patriotic song sung in different languages is just not true. In fact, Coca-Cola is actually representing ALL of America.
While the country’s national language may be English the country is not American because the language spoken by the populace. The ad showcases people of various racial and cultural backgrounds from White, Black, Latino, Muslim, and so on. Also, the ad even showcased a same-sex couple with their child which went unnoticed by those who opposed the ad on Twitter.
So, if it is not the language what does it mean to be American?
The answer can be different to each person who defines it, but the one true and key definition that we should all be aware of is that America is defined by the people who live in this country. From Latinos, Blacks, Asians, and Whites to Straight, Gays, Lesbians, and anyone else who live in this country the people being represented in the commercial is what makes up America not the English Language.
Twitter user Ashley Karlsson (@AshleyKarlsson) says it best when she tweeted: “@CocaCola for reminding us that we are beautiful because of and not in spite of our linguistic diversity. #AmericaIsBeautiful
Coca-Cola didn’t take a risk, but simply showed what are the faces and voices that make up America.
To see the ad for yourself just click here.