Founded in 2009, Latinos in Tech Innovation & Social Media (LATISM) is a 501(c)4 nonprofit, nonpartisan organization dedicated to advancing the social, civic and economic status of the Latino community through the use of technology and social media.
The LATISM 2013 conference was held at the Waldorf Astoria in New York City and LatinTRENDS was fortunate to partner with LATISM. In a statement LATISM founder Ana Roca Castro said, “With our National conference being in New York City this year, LatinTRENDS is a perfect partner. We especially love that LatinTRENDS strives to reach the entire Latino community through a grassroots approach by partnering with local small businesses,” she added.
The theme for this years conference was “Using tech innovation and social media for social impact.” Through education, health, technology and business LATISM strives to inspire those to be the “voice for the voiceless” as stated by Roca Castro. During the three-day conference the agenda was jam-packed with workshops on Infographics, gaming, social media, coding, health and much more. The First Ever Latino Hackatón was one of the main events and at the end of the conference participants joined in on the All4immigration march around Park Avenue.
I was fortunate to attend the Infographics, gaming and mobile, social media workshop. I also attended workshops on social media and and personal branding and professional growth through LinkedIn. Astonishingly, LinkedIn is the world’s largest professional network on the Internet with more than 225 million members in over 200 countries and territories. Professionals are signing up to join LinkedIn at a rate of more than two new members per second! I definitely learned some helpful tips during all the workshops in order to bring about change to our Latino community.
According to a Pew study, Latinos are the leading users of social media, and have been earliest, strongest adopters of mobile technology. LATISM is a great way to bring together bloggers, businesses, media, and more to help the Latino community. It was a privilege to be invited and hope to be back next year! View the video below to see footage from the LATISM conference.